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Peter Isaacson

CMO в Demandbase

Peter Isaacson has over 25 years of marketing experience in both B2B
and B2C marketing, ranging from branding, advertising, corporate
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1 мероприятие
1 видеозапись
25 минут контента
4 зрителя
Peter Isaacson has over 25 years of marketing experience in both B2B and B2C marketing, ranging from branding, advertising, corporate communications and product marketing on a global scale. As CMO for Demandbase, Peter is responsible for overall marketing strategy and execution, including product, corporate and field marketing. Prior to joining Demandbase, Peter was CMO at Castlight Health, helping to scale the company and build the marketing team prior to its successful IPO. Peter got his start in advertising, working at agencies in New York on accounts ranging from Procter & Gamble to Compaq computers.
Последний доклад спикера
Продолжительность 25:49
16+
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ABM Nirvana: Reaching the Buying Committee at your Target Accounts

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Peter Isaacson
CMO в Demandbase
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Global Growth Marketing Conference 2019
10 декабря 2019, San Francisco, CA, USA
Global Growth Marketing Conference 2019
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Global Growth Marketing Conference 2019
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Global Growth Marketing Conference 2019
Видео
ABM Nirvana: Reaching the Buying Committee at your Target Accounts

Peter Isaacson в докладах

Peter Isaacson
CMO в Demandbase
Доступно
В корзине
1 497 ₽
1 497 ₽
$25
$25
€ 27
€ 27
A$39
A$39
£23
£23
C$35
C$35

ABM Nirvana: Reaching the Buying Committee at your Target Accounts

Доступно
В корзине
1 497 ₽
1 497 ₽
$25
$25
€ 27
€ 27
A$39
A$39
£23
£23
C$35
C$35
Запросить Q&A
Peter Isaacson присутствует на записях этого мероприятия
Peter Isaacson в "Global Growth Marketing Conference 2019"
Доступно
В корзине
7 720 ₽
7 720 ₽
$129
$129
€ 137
€ 137
A$201
A$201
£118
£118
C$180
C$180
10-11 декабря 2019
San Francisco, CA
43
2,46 K
ai, conversion, customer analytics, data analysis, growth experiments, lifecycle marketing, product, purchase, retaining, storytelling, user psychology
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