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Holly Chen
Growth Advisor в Chen Advisory (Formerly Slack, Google)
+ 3 докладчика
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B2B Growth and Innovation Virtual Summit
4 июня 2020, Онлайн, New York, NY, USA
B2B Growth and Innovation Virtual Summit
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B2B Growth and Innovation Virtual Summit
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B2B Growth and Innovation Virtual Summit
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B2B SaaS Growth Panel: Your Blueprint for Hitting Incredible Growth Numbers in a Post COVID-19
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О докладе

00:21 Introduction of the speakers

02:50 Change in B2B marketing after the pandemic

07:36 Specific strategies post COVID-19

13:05 Change in growth marketing teams

16:59 Combining channels for ROI

19:08 Challenges in remote team management

24:15 Practices for sharing marketing initiatives

27:55 Working with agencies for B2B

32:13 Tactics to retain new users

39:45 To wrap up

О спикерах

Holly Chen
Growth Advisor в Chen Advisory (Formerly Slack, Google)
Sid Bharath
Growth Marketing Consultant в SidBharath.com
Fabrizio Caracausi
Growth в Square
Sophia Eng
Vice President, Growth Marketing в Trade The Fifth

Award-winning Head of Growth and Growth Advisor with 15+ years in growth strategies, growth marketing, digital marketing, product-led growth, management consulting, connecting Product and Marketing teams at early-stage startups and large corporations like Slack, Google, Gucci, Deloitte Consulting, A.T. Kearney. Advisory board member, angel investor, growth advisor for early-stage startups

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I help SaaS companies and startups accelerate their growth. Currently, I consult with and advise companies (see below for names) to help them scale and grow rapidly using proprietary strategy frameworks and growth marketing playbooks. Previously, I was the VP of Growth at Thinkific, helping them grow from product-market fit to a multi-million dollar company (20X growth) in less than two years. Before that I helped Lemonstand (now acquired by Mailchimp) grow 4X in a year.

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I am passionate about helping individuals and businesses grow and succeed. I design and deliver global content strategies, tactics, and channel distribution plans for billion-dollar brands, startups, small/midsized, and large enterprise businesses across various consumer (B2C) and business (B2B) spaces. I have an entrepreneurial background and built two businesses from start-up to generate six- and seven-figure sales annually. Through the establishment of a permanent and ongoing presence in social media, I helped brands increase affinity and awareness among their consumer base and work to differentiate them from competitors. Brands who are set up for success in new media also benefit from improved levels of customer service and the ability to leverage crowd-sourced ideas.

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All-Access Pass Includes:
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Bonus Content (Previous & Current Growth Marketing Video Tutorials)

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Доступ к видеозаписи доклада «B2B SaaS Growth Panel: Your Blueprint for Hitting Incredible Growth Numbers in a Post COVID-19»
Доступно
В корзине
1 555 ₽
1 555 ₽
$25
$25
€ 26
€ 26
A$37
A$37
£22
£22
C$34
C$34
Holly Chen
Sid Bharath
Fabrizio Caracausi
Sophia Eng