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Stand Out in the Crowd: Top D.I.Y. PR Tactics for Growing Your Business

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Dmitry Dragilev
Founder at JustReachOut.io
+ 1 speaker
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Growth Webinars
January 1, 2020, Online, USA
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About the talk

Overview Marketers and entrepreneurs alike can apply any one of these recommended PR tactics and get the exposure they’re seeking.

Key Takeaways How PR is truly under utilized as a tool for customer acquisition vs. Ads and SEO which is plateauing How to find websites, blogs, podcasts and publications that reach your audience How to use a personalized conversation starter to talk to get a response from blogs, publications and websites and get them to promote you Actual PR email templates sent to start conversations with TechCrunch, Tim Ferriss, Ashton Kutcher and many others. An underutilized Quora PR hack which works every single time

00:04 Introduction

02:40 Traditional SEO

05:03 SEO changes and no-click searches

09:00 What is PR?

11:30 Building relationships

18:07 Setting specific goals

21:22 Who do you build relationships with?

23:59 Personalized conversation starter

27:57 Become a source for an article

31:22 Quora or Reddit

38:33 Provide data or insights

41:08 Interview someone

42:09 Key takeaways

45:50 Q&A

About speakers

Dmitry Dragilev
Founder at JustReachOut.io
Derric Haynie
Chief Ecommerce Technologist at Ecommerce Tech
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Hello everyone. Welcome to another edition of the Growth Marketing Webinar series brought to you by Business to Community and Growth Marketing Conference. I'm very excited for today's webinar, I'm Derric Haynie the growth marketing community, ambassador. The recording will be available within 48 hours and we'll be sending out an email to give you access. So hang tight for afterwards please if you have any questions asked in the chat, you'll be asking and

answering them at the end. So be sure to stick around until the end to make sure you get your questions answered and you will take a screen grab or something like that and share it on Twitter use hashtag growth marketing conf and you can at growth tactics at draggy love and me. I'm at 6 peppers and I'll share all of that with you shortly in chat. Amazing talk lineup for you right now. It is my pleasure to introduce to you Dmitry Dragilev. Dmitry is the founder of JustReachOut PR that converts and occasionally takes on fun client projects through his consultancy criminally

prolific, love the name. Dmitry spent over a decade in the world of marketing and PR. He has published close to 1500 articles. Most notably blogs, TechCrunch, Wired.,The next web, Business Insider entrepreneur and ink that is a lot of writing. Dmitry loves working with customers looking to independently control their PR and if so, proud of the entrepreneur's he's taught to speak journalist and focus on relationship. Dmitry makes things happen his laser focus on

execution and details as how he gets it all the time when he's not at his computer and picking up heavy things and putting them down again at the gym. Or running alongside his toddlers scooting through the park. It's so awesome to have you here Dmitry. Go ahead and take it away Thank for introducing me. Hey everybody. Thanks for showing up.

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Dmitry Dragilev
Derric Haynie